What's the purpose of fashion?

The answers may vary, but there's one common problem

It’s all based on trends

Trends that buy you clutter. Clutter that brings you more. More emptiness.

Join the opposite side, meanings

Meanings that bring you joy. Joy to have less. Less clutter.

Resist the
temptations.
Join our cult

We know you wanna do it

Icon of The Circle which is a meaningful fashion cult